Free AI tools for SEO professionals
6 tools for SEO professionals with a free plan shown on their own website. Free trials alone don't count.
- Ahrefs ahrefs.com SEO and AI-search platform for keyword research, rank tracking, site audits, backlink analysis, content optimization, and LLM brand visibility. Free plan from $29/mo high
- Rank Math rankmath.com A WordPress SEO plugin, free to download, with paid Rank Math AI tools for content writing, internal linking, and AI visibility tracking. Free plan from €5.99/mo high
- Semrush semrush.com SEO and AI-visibility platform for keyword and competitor research, rank tracking, site audits, and monitoring brand mentions in AI answers. Free plan from $117.33/mo high
- vidIQ vidiq.com AI toolkit for YouTube and Instagram creators covering keyword research, thumbnails, video ideas, and personalized coaching. Free plan from $16.58/mo high
- MarketMuse marketmuse.com AI software that analyzes your content and competitors, then tells you what content to write, and how much, to rank higher in search. Free plan medium
- TubeBuddy tubebuddy.com YouTube optimization platform with SEO, keyword discovery and analytics, plus A/B testing of thumbnails and titles. Free plan from $12/mo medium