Simplified Review: Features, Pricing & Use Cases

Key features

• Brand kit memory Stores brand colors, fonts, voice, and approved past posts and applies them to every generated asset.
• Approval workflow Queues agent output as drafts so a person can approve or reject work before it publishes.
• Social scheduling and publishing Publishes approved posts to connected social accounts with the schedule attached.
• Business tool integrations Connects to CRM, e-commerce, and other business tools so Riley can read account data and act inside them.
• MCP server and API Exposes Simplified as an MCP server and REST API so external AI clients can trigger the same marketing workflows.
• AI chatbot builder Lets users build a separate support or sales chatbot trained on their own website or documents and deploy it to messaging channels.

What marketers use it for

• Launching a product or promo across social, email, and ads from a single brief.
• Running separate client brands and approvals for an agency from dedicated workspaces.
• Recapping last week's campaign results and queuing next week's posts on a schedule.
• Building a trained support and sales chatbot for a business website and messaging channels.
• Triggering writing, design, video, or social-scheduling work from an external product or AI agent via API.

Pricing plans

• Starter $79 /month
• Pro Not listed billed annually; for freelancers and solo creators
• Business Not listed billed annually; for small businesses and growing teams

The 7-day trial costs $1 and includes full Starter access. Add-ons: extra social media account ($5/month), bulk post scheduling ($19/month), extra AI brandbook ($35/month each), extra users ($10/month).

Capabilities and integrations